Digital Media Advertising

Google Paid Search | Paid Search Management

Our in-house certified Google and Bing paid marketing experts will work with your business to establish and monitor Google AdWords and Bing Ads pay-per-click (PPC) advertising campaigns.

Paid Search Marketing

Our team will research the most relevant and cost-effective keywords and create numerous PPC advertising campaigns for your business. And, on an ongoing basis we will manage your costs per click to ensure your monthly PPC budget is maximized at all times.

Our Google and Bing certified PPC experts can also deploy re-marketing/re-targeting PPC campaigns providing a “second opportunity” from past website visitors who haven’t yet transacted on your site.

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Paid Search Campaigns

The Interactive Firm’s Paid Search Campaigns include the following:

  • Selecting and targeting the right keywords.
  • Creating Calls to Actions in your Title and Ads.
  • Creating Landing Pages specific to your target market (optional)
  • Maintaining low cost per click (CPC) by helping you find the right keywords to target
  • Tracking your campaigns so you know your CPC and Click-thru (CTR) rates.
  • Updating you about the progress of your PPC Campaign and make suggestions based upon your overall goals.
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